Without a doubt, social media is becoming increasingly key for insurance practitioners. If you are still unsure how to get started or want to improve what you are doing, we've put together 50 social media tips to up your game to communicate in a more meaningful way and drive your brand exposure.
Social media is an essential marketing tool when used intelligently. According to Social Media Examiner, 92% of marketers say that social media is important to their business while 90% of all marketers indicated that their social media efforts have generated more exposure for their businesses. More than half of marketers who’ve been using social media for at least two years reported that it helped them to improve sales.
Because you have to be where customers are, insurance practitioners must take advantage of social media marketing opportunities.
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From the basics of best practices to updating your social media profile to coming up with your social media marketing strategy on what to post, when to post and how much to post on the different social media platforms, this is a great how-to guide for beginners and wonderful refresher to those who are on the journey.
50 social media tips for insurance practitioners is co-written by Asia Advisers Network’s Assistant Marketing Manager Junaid Farid Khan who grew his twitter following organically by 1,000 authentic followers in just 4 months, and Editor Benjamin Ang who ranks among the top 1% of the industry on LinkedIn.
Follow Asia Advisers Network on Facebook, Twitter and YouTube.
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